4/3/2024 0 Comments Online sketchpad draw my thingHas Hasboro (the maker of Pictionary) ever complained about Draw Something’s similarity? We think that by tapping into something so fundamental in human nature – communicating and sharing – that the game will have legs. Even being terrible at Draw Something can be a joyful experience. It connects us with those around us in an authentic way that makes losing ok, even fun. We present something that is already inherent in our nature in a way that is fun, enjoyable, and relevant. Draw Something is a platform for letting people do what’s in their nature – communicating. People have been drawing in sand, sketching on paper, and doodling forever. How will you keep Draw Something sticky, so it stays fresh and doesn’t become a two-month fad? It shows the main gameplay is fun and people get so excited to play their next round that they are willing to skip their rewards! Originally the flow was controlled in such a way so that users would have a game cadence and touch points that reiterated the importance of the turn count and collaboration. Why can’t you skip the “Drawsome!” screen? We hate waiting to play! We removed the points system, so ultimately the game became more collaborative. We stripped out multiplayer concurrent matches because it wasn’t a very good experience on mobile, and we removed the persistent game clock so players wouldn’t feel rushed. So we leveled the playing field by controlling the tool set each player has. Imagine trying to play a game based on a skill set you haven’t used since grade school. The main goal from the beginning was to make Draw Something as fun, intuitive, and easy-to-use as possible - not an easy task considering most people don’t draw on a daily basis. Which features stayed, which features were ditched, and which features were new when it became Draw Something? Since Draw My Thing was one of our most popular games, we decided to focus on it. How did Draw My Thing turn into Draw Something? Our previous experience with Draw My Thing gave us ideas that got baked into Draw Something and we further tweaked and refined it until it got to where it is now. Other than that, Draw Something was built on a clean slate. The match menu and volley approach were highly intuitive and worked really well for casual gameplay. What was the design inspiration for Draw Something?Įarly on we looked at Words with Friends and felt that asynchronous gameplay was the way to go. We had an aggressive product pipeline and the whole OMGPOP team was doing double, triple, and sometimes quadruple duty across all our products. ![]() It took about six and a half months to launch, and we were building other games in parallel. ![]() We took an axe to anything that wasn’t fun and ultimately rebuilt the experience several times to enhance the game on mobile. Many of these features were carried over from our flash version of the game, but they didn’t ultimately make the cut. Originally there was a keyboard entry field for guessing words, a turn timer, achievement unlocks, and a point system. You’d recognize the UI and the structure, but the gameplay was very different. What did the very first version look like? We sent out a company-wide email for name submissions and ultimately landed on one that was more marketable, easier to search for, and would be familiar to our existing “Draw My Thing” players.
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